DC Comics Celebrates its 75th Anniversary


Who hasn’t heard of Superman, Batman, or Wonder Woman? These characters were first introduced by DC Comics 75 years ago and until today, they are still one of the most recognizable pop culture icons of all time. This 2010, DC Comics is commemorating 75 years of world-renowned superheroes, villains, and other characters through several fun-filled activities!


DC Comics invites kids of all ages to join the DC Comics 75th Year Power Up! Super Heroes Challenge on June 19 and 20 at the SM Megamall Events Center. The Super Heroes Challenge is actually an activity camp filled with extreme outdoor activities, set up to fit a large indoor space by the expertise of Kampo Trexo outdoor events and edu-adventures and Event King.. Kids and parents alike can act like superheroes through activities like the Tyrolean Traverse, Two-Line Tight Rope, and the Zip Line. The activity camp also features a DC Comics Mini Museum where limited collection toys from, DC Comics, Toy Kingdom, collectors and fans will be on display. Toy collectors and comic book fans can expect to ogle at an array of Batman, Superman, and Justice League toys and figurines.

There are several ways you can part of the DC Comics 75th Power Up! Super Heroes Challenge. You get a free DC Comics 75th Year bag tag when you buy PhP500 worth of DC Comics products from the SM Department Store Character Shop and Boys Teens Wear departments. Use this as your event pass on June 19 and 20, to register at the DC Comics 75th Year Power Up! Super Heroes Challenge in the SM Megamall Building A Events Center. One bag tag entitles one participant to go through the course once.

You may also present any Batman or Superman personal care product by Master Kids at the registration booth to claim one bag tag to use as an entry pass to the DC Comics 75th Year Power Up! Super Heroes Challenge.


DC Comic’s 75th anniversary will also be the main theme of the 2010 Toy Convention, which is also held on the weekend of June 19 and 20 at the SM Mega Trade Halls 2 and 3. This year’s Toy Con will be featuring themed-competitions and activities. Collectors Unlimited will attempt to gather the most number of people in superhero costumes in one location, so do come as a superhero or comic book character! DC Comics will also invite Filipino comics artists who have rendered work for DC Comics; they’ll be around to autograph your DC Comics collectibles in the Toy Convention and Toy Kingdom, SM Megamall. There will also be a special auction of limited edition DC Comics Encyclopedias to participants who purchase DC Comics licensed products from the DC Comics booth in the Toy Convention.

Father’s Day weekend is sure going to be activity-packed for comic book lovers!

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