If you could make the whole world happy for the day, what would you do?
Answering this simple question will give you the opportunity for a rare, once in a lifetime treat – an all-expense, 12-day vacation at Brazil with you and three of your friends! Havaianas is aware that the purpose of life is to be happy and would like to spread this happiness to you with the new Happy Soles Campaign. All you need to do is to come up with a creative answer to the question, “If anything was possible, what would you do to make the world happy for a day?” You can do this in three ways:
1) Via the Havaianas roving video booth at select nationwide malls (see the website for the roving booth schedule)
2) Through your own video camera and e-mail it to us at happysoles@havaianasphilippines.com.
3) On February 18 and onwards, you will also be able to submit your answer to www.havaianasphilippines.com/happysoles directly via webcam!
The top ten entries will be shortlisted by a board of judges, and the grand prize winner will be picked through a voting system on the Happy Soles website. This winner and three of his/her friends, will fly to Brazil for an all-expense vacation, complete with $1,000 worth of shopping money and travel must-haves from Havaianas, David and Goliath, Aloha Board Sports, and Sony. You’ll be staying at chic boutique hotels, dine at world-class restaurants, shop at Oscar Friere Street, and a crazy shopping spree at the Havaianas Concept Store. You’ll also experience the laid-back beach lifestyle of famous beaches like Copacabana, enjoy football madness at Morumbi, and travel to the breath-taking tropical landscape of Jardim Botanico.
Excited? Visit www.havaianasphilipipnes.com/happysoles for complete contest details!